What is a name and does it matter? When we first coined the phrase ‘CareConcierge’, we could not think of anything better at the time. “It does what is says on the tin”, springs to mind. So it stuck.
At some point we will probably change it to something snappy and easier understand for most of the population. At the moment we brainstorming; a shorter URL would be better and something that works becasue it is exactly what we want the service to do.
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